We began Hunting for George with a desire to create an online space that offered more than the norm. We kicked things off in 2010 in Jo's spare room, yup, classic start up story. With a small selection of products (just three brands under our arm) we opened www.huntingforgeorge.com and declared ourselves business women. One year in and with a far more impressive number of brands on board, we began to flirt with the idea of creating our own range of products. The first product we ever made was the 'Oh the places you'll go' print. Quickly scribbled onto paper by Lucy, this print was and still is one of our most loved and best selling products.